TRADITIONAL COVERAGE
Traditional coverage is what most of your book will consist of. With traditional coverage, there is a dominant, secondary, tertiary, and sometimes a quaternary package on the spread. Most of these pages will look really similar so it is important to vary the location of the dom photo and headline to make it more interesting. You can also mix up where photos bleed off or if they are horizontal or vertical. With traditional, usually there is a dominant copy that is written like a story with quotes, but depending on your theme you may want to change the angle you tell the dom story or how you tell it.
ALTERNATIVE COVERAGE
Alternative coverage is a way to tell a story without doing the traditional package with a picture and caption or with a cutout or something. There are 50 examples below. When you do alternative coverage packages, make sure that they are different from the rest of your stories so that they stand out. If you did a by the numbers on the previous spread, pick something different or make sure to design it in a totally different way. Make sure that whatever you choose, you relate the angle of the story and the design to the theme.
50 WAYS TO TELL A STORY
- 5ws (who what where when why)
- advice
- all coverage device
- autobiography
- behind the ___
- breakdown
- by the numbers
- calendar
- chart
- checklist
- compare/contrast
- detailed reader aids
- dos and don'ts
- facebook or social media posts
- fact box
- favorites
- glossary
- graph
- he said/she said
- how to
- illustration
- infographic
- instagram
- list
- mad libs
- map
- matching
- minute by minute
- multiple perspectives
- photo diaries
- polls
- profile
- pros and cons
- question and answer
- quiz
- quotes
- ratings
- recipe
- roundtable
- scale
- snapchat
- stats
- stem
- step by step
- this or that
- timeline/schedule
- top 10
- transcript or conversation
- tweet
- word association